A little known fact is that the FSA took more actions against individuals over the 2012/13 year than they did against firms.
They took action against 55 individuals, which included over £5m in fines, 43 prohibitions, and 13 criminal convictions. In comparison, they took action against 38 firms (fining them £418m).
http://www.fca.org.uk/static/documents/enforcement-credible-deterrence-speech.pdf